Business coaching for salons and day spas


Lisa Marie Arnold is a business coach and educator for salons and days spas across the United States. Her 29 years experience in the beauty industry as a sales associate, coach, and trainer help her to offer knowledge, solutions, and proven results. Her focus is on the entire business - top to bottom! Lisa's accounts have grown their service sales up to 30% and their retail sales up to 50%.

Look for her articles in Day Spa, Salon Today, and Nails magazines guaranteed to help improve your business. Her book Beauty Brigade uncovers common struggles among salon and spa owners and how to overcome them.





"Lisa was fundamental in helping me bring my business from just breaking even to being profitable.  She assisted me in putting several programs in place which helped me re-invest in my current clients such as a Loyalty Program and a Referral Program.  Being an Esthetician by trade, Lisa made me look deeper into my numbers and software reports which improved everything.  She is a God send!" 

Brenda LeCompte (Owner)
Swan Cove Day Spa and Salon
Stevensville, MD 21666 

"Lisa Arnold has been of great assistance to me the past 7 years. If you are opening a new salon or you need to revamp your existing business, she's the industry professional for you! Lisa coaches the owner or manager behind the scenes and is a great motivator. She leads us down the path of profit. Everyone needs a mentor. Thanks Lisa for everything."

Dana Nelson

​Mane De Leon Salon

St. Augustine, FL 32084

"I have been working with Lisa for many years, and even though we have never met, I feel we have established a great friendship. I enjoy our monthly "visits" on the phone. She keeps me on task every month with her new promotions and ideas. Her knowledge of coaching and individualized financial goals helps to keep my salon running smoothly."

Barb Markus

Markus Hair Design & Day Spa

​Motley, MN




Know your #s


for salons and day spas

About Lisa

Offering business


From social media, internal marketing, and promotion ideas, Lisa's 25 years experience will keep you organized and fresh with ideas!


Be consistent

Tel: +1.7242725133 Hours: Monday-Friday 8am - 5pm EST 

Implement systems for front desk, consultations, new client protocol, and staff development. Stay on task for the best results.


Have a plan

Lisa knows budgets, pricing structures, and compensation. Monthly P&L reviews and tracking inventory movement is a must! Are you making money?